Disability inclusive media + training.

We help companies make their marketing more inclusive of disabled people.

of the population is disabled, making them the largest minority group.

25%

is the estimated combined consumer spending power of this population.

$8 trillion

higher revenue is reported by companies who prioritize disability inclusion.

28%

Ambitious, inclusive clients

Nike logo
Delta logo
Betches  logo
Target logo
The New York Times logo
VMLYR logo
General Mills logo
Disabled woman mobility chair at a team meeting

Stop wondering if you’re doing it right.

Many brands avoid making their marketing inclusive of disabled people, because they aren’t sure what is appropriate. Even if they want to be inclusive, they often don’t know how to do it authentically – sound familiar?

Diverse group of people looking at content on a laptop.

Representation matters.

Most brands include a disabled person in their marketing and feel like they’ve met their inclusivity obligation. Unfortunately, many images are tropes that the disability community is fighting against.

That’s where we come in. Our team of disabled creative professionals guide brands from education to execution for inclusive content that hits the mark – every single time.

Our services

  • Kelsey Lindell delivering inclusion training.

    Signature Training

    Become a real Misfit with our four-part disability inclusion program, including a personalized workshop, audit and action list.

  • Person in a meeting gesturing, discussing with a group about media strategy.

    Inclusive Media Strategy

    Need strategic support? Whether you’re an agency or in-house team, we’ll help you craft inclusive comms with authentic creative direction.

  • Director's clapper board with Misfit written on it.

    Production Support

    Get on-set guidance for creative professionals, ensuring access needs are prioritized and content supports inclusion strategy goals.

  • A client engaging with Misfit via instant messenger.

    On-demand Retainer

    Have questions? We’ve got answers, with three tiers of support for short-term assistance, larger campaigns and individualised plans.

Most teams want to include disabled people in their marketing, but are so afraid of being canceled that they do nothing.